ABOUT
Janete Rodas is a PR and Communications consultant whose work spans the worlds of fashion, design, lifestyle, hospitality, wellness, and beyond.
With over a decade of experience and after working in agencies large and small, and spending time in-house with both emerging and luxury brands, she established her independent consulting business in 2016.
Janete takes brands on a creative journey through imaginative activations, including unique event experiences, partnerships with tastemakers, and integrated campaigns that capture the cultural tone and create conversations.
With an individualized approach, Janete develops and executes targeted and integrated marketing strategies, brand identity workshopping and strategic analysis, media storytelling, influencer partnerships, experiential events, and retail pop ups. Increasing brand awareness, affinity, and sales among existing and new demographics and psychographics.
Janete is a multi-hyphenate, whose creative and personal interests spanning from design, architecture, food and travel, have led her to partner with a variety of dynamic creatives and international brands that inspire her most.
Janete Rodas has offices in New York City and Lisbon.